Case Studies

Selected work

Strategy translated into growth.

How positioning, offers, content and customer journeys were developed for beauty-sector businesses. Client identities and commercially sensitive details are withheld.

01 · Hair removal

Hair Removal Growth Strategy

Clarifying the entry offer, differentiating the service experience and connecting advertising with the booking journey.

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02 · Pigmentation

Pigmentation Positioning & Multichannel Strategy

Positioning differentiated technology, developing the entry offer and coordinating website, content, livestreams and paid media.

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03 · Salon growth

Account Growth & Offer Repositioning

Growing a neighbourhood salon account by transforming individual treatments into clearer offers, stronger content themes and more compelling propositions.

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Client identities, exact prices, locations and commercially sensitive performance details are withheld for confidentiality.